All Things Digital

 

Our passion is digital and our mission is to help companies like yours understand the importance of building an online presence. Simply put, we help connect all digital channels to create a seamless user experience. By placing your company at the center of the digital marketing ecosystem, your business stays on the cutting-edge of new technologies to build quality relationships with current and potential customers. We offer strategy, implementation and/or training in all areas to best fit your needs.

 

Websites

 

Your website is the central hub for information. Having a seamless user experience between all channels starts with an effective website. Design, navigation, content and imagery are all equally important because everyone knows you only get one chance to make a good first impression. We work as partners with our clients to develop a website strategy that fits your business as well as provide a positive user experience for your customers.

 

Services include:

• Domain transfers/hosting

• Design & Development

• Responsive (mobile-friendly)

• Website Maintenance

• Content Editing

 

Social Media

 

We follow a unique five-step process to build a social media strategy for your business. This strategy contains measurable goals, objectives and tactics. We also help you identify your target audience to determine the most relevant social media channels, niche networks, online communities, newsgroups and blogs. Need more fans? Don’t worry, we have plenty of ideas to increase fans and followers, but our specialty is getting your fans to engage and interact with your brand.

 

Services include:

• Strategy

• Network Management

• Content Development

• Special Projects – Twitter Parties, Google Hangouts, Blogger Chats

• Promotions & Contests

• Social Media Training

 

Search Engine Optimization (SEO)

 

Search Engine Optimization (SEO) is the process of improving the visibility of a website in a search engine’s (Google, Bing, Yahoo) “natural” or organic search results. The more frequently a website appears in the search results, the more visits you’ll receive to your website. The ultimate goal of SEO is to get your company to appear within the first couple pages of a search inquiry. We’ll help you with the basics (i.e. META tags, titles and descriptions), but our primary focus is creating search engine friendly URLs, content, and pages to help consumers easily find you online. We also encourage interactive exchanges via social media to increase your website ranking. If you’re not sure what you just read, don’t worry… that’s where we come in, just know that SEO can be your most economical and effective marketing tool.

 

Mobile

 

Mobile is no longer an optional add-on communication tool, and for many it’s even becoming a central focus. With explosive growth in mobile phones and tablet devices (there are more mobile devices being used in the United States than there are people!), it is essential that anyone visiting your website can view it no matter what browser or device they are using. Our ultimate goal is to use mobile to connect consumers with your business both online and offline in an effort to create a 360- degree user experience.

 

Email Marketing

 

Email is still (and always will be) an effective means to deliver your message. We are experts in developing email marketing strategies that will achieve high open rates, click-through rates and conversions. We’ll also show the importance of list segmentation and proven tactics to reach the right audience every time.

 

Online Advertising

 

The biggest advantage of online advertising is the ability to target content based on keywords, demographics and location. Using these targeting measures you will drive a high potential of qualified traffic to your website. There are also several options to reach both B2B and B2C via online advertising. We’ll help you define the best keywords for your brand and then optimize your spend to keywords that are producing the highest clicks. Regardless of your budget, we’ll help you strategize the best online advertising plan to meet your needs.

 

Services include:

• Strategy

• Development

• Implementation/Maintenance